Affiliate Marketing
Case Studies

Check out real case studies and guides on maximizing ROI, increasing profits, optimizing affiliate costs for the most popular verticals.
Sweepstakes Vertical Case Studies
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Case Study: Sweepstake Offer, Push & Romania (Profit $3827+ROI 215%)
  • Traffic: Push ads
  • Affiliate Network: Lead Hits
  • Offer: Sweepstake
  • Testing period: 28/08/2020 – 15/11/2020
  • GEO: Romania
  • Spent: $1778
  • Income: $5605
  • Revenue: $3827
  • ROI: 215%+
Case Study: Sweepstakes Brings 274 Leads A Month. CPA Reduced By 20%
GEO: the USA
CPC: $0.14
Daily budget: $170
Budget: $5000
CPA goal: $25
Period: 3 days of test
Clicks: 35 714
Leads: 274
CPA: $18.45



Case Study: Make $935 on Sweepstakes this Christmas! [Case study]
  • Offer: Sweepstakes Christmas PS5
  • Traffic source: ClickAdilla
  • Ad Format: Web-push
  • GEO: US
  • Period: 25.11.2022 - 09.12.2022
  • Costs: $1519
  • Revenue: $2,455
  • ROI: 62%

Case Study: From -23% to 135% ROI by Changing Sweepstakes Creatives

  • Traffic type: SocialBar by Adsterra
  • CPA Network: Adsterra CPA Network
  • Offer: Sweepstakes, all traffic
  • GEO: DE (Germany)
  • Spent: $250 for each case study
  • 1st case ROI: 135%
  • 2nd case ROI: -23%
Nutra Vertical Case Studies
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Case Study: Affiliate Nutra Offer with Display Ads in Malaysia
  • CPA Network: AdCombo
  • Offer: Hammer of Thor
  • Ad format: Banners + Native Ads
  • GEO: Malaysia
  • Period: 20/04/2021 - 20/10/2021
  • Costs: $ 13 445
  • Profit: $ 21 450
  • ROI: 59.5%
Case Study: Video Advertising Campaign. 220% ROI for e-commerce nutra offer

  • Campaign period: 8 April 2022 – 18 May 2022
  • Offer: eCommerce site selling a Nutra offer
  • Ad formats: In-stream video
  • GEO: India
  • Investment: 10,892 USD in traffic & 15,309 USD in product costs
  • Total income: 50,201 USD
  • Net profit: 24,000 USD
  • ROI: 220%
Case Study: Weight Loss Offer + Push Notifications (ROI 111%)
  • Traffic: Push Notifications
  • Affiliate Network: AdСombo
  • Offer: Black Latte
  • Campaign period: Dec. 27, 2018 – Jan. 7, 2019
  • Geo: France
  • Spent: $83
  • Revenue: $175
  • Net profit: $92
  • ROI: 111%
Case Study: +$17700 with 104% ROI on prostatitis in Turkey
  • Offer: Prostonic Ultra + - COD - [TR] - Privat
  • Period: 02.01.2022 – 31.05.2022
  • Earned: $34,700
  • Spent: ~$17,000
  • Profit: ~$17,700
  • ROI: ~104%
  • Source: Facebook
  • Cloak: Keitaro filters
  • Geo: Turkey
iGaming Vertical Case Studies
Case Study: How to Promote iGaming offers in Portugal With $3,221 Profit
  • Traffic type: CPM mobile Popunder traffic by Adsterra
  • CPA network: 22Bet
  • Offer payout: $220 per deposit
  • GEO: Portugal
  • Spent: $1,839
  • Revenue: $5,060
  • Profit: $3,221
  • ROI: 175.15%
Case Study: Syndicate Casino + Push Notifications (ROI 100%)
  • Ad Format: Push Notifications
  • Offer: Syndicate Casino (CPL+Deposit) from Advidi
  • Campaign period: Apr 30 - May 8
  • GEO: Australia
  • Total spent: $408
  • Total Revenue: $815
  • Net profit: $407
  • ROI: 100%
Case Study: +132% ROI using Native to promote a Gaming offer

  • Offer: Online Games
  • Ad format: Native
  • GEO: Brazil
  • Campaign duration: 1st to 30th September
  • Conversions: 556
  • Investment: $845
  • Total income: $1998
  • Net profit: $1100
  • ROI: 132%
Case Study: 158.21% ROI On Gambling,
Profit $8712.80
  • Offer: Gambling
  • Geo: Canada
  • Payout: CPA $180 per FTD (MD $15)
  • First-time deposits: 15.
  • CPA: 7 (Met the baseline of €25)
  • Profit: $8712.80
  • Spent: $5507.2
  • Revenue: $14220
  • ROI: 158.21%
Finance Vertical Case Studies
Case Study: $7 887 with Financial Offer and Push Traffic
  • Traffic: Push Notifications
  • Affiliate network: Gasmobi
  • Offer: Banco Santander
  • The campaign period: Sept 2020 – Feb 2021
  • GEO: Brazil
  • Spent: $30 624
  • Revenue: $38 511
  • Net Profit: $7 887
  • ROI: 26%
Case Study: Finance Survey #2025
  • Traffic source: Push.House
  • Ad Format: Push notifications
  • Campaign period: 01.01.2021 – 17.02.2021
  • Offer: 2025 Fin Survey
  • GEO: Kenya, Nigeria, South Africa
  • Profit: $287
  • ROI: 37%
Case Study: 268% ROI on DOI Offer With Social Bar Ads
  • Traffic type: SocialBar by Adsterra.com
  • Offer: Mainstream Cryptocurrency
  • Time period: January 14–20
  • GEO: RU
  • Spent: $158
  • Income: $580.88
  • Profit: $422.88
  • ROI: 267.65%
Case Study: Fin Survey + Kenya = ROI 43%
  • Traffic source: PropellerAds
  • Offer: #1203 Fin Survey (Zeydoo)
  • GEO: Kenya
  • ROI: 43%
  • CR: 3,12%
  • Profit: $94
Dating Vertical Case Studies
Case Study: How I Made $15996 on a Webcam Affiliate Program
  • Offer: Stripchat
  • Affiliate program: Stripcash
  • Payout model: 20% RevShare
  • Ad format: Video ads
  • Period: 01.01.23 - 30.06.23
  • Spent: $82391
  • Net profit: $15996
  • ROI: 19%
Case Study: ROI 474% With a Dating CPA Offer: Targeting Facebook Browser Only
  • Campaign Date: 08 June - 19 June
  • Offer type: Dating SOI (single opt-in)
  • Offer limits: mobile only
  • Geos: Multi-geo
  • Ad Format: Adsterra Popunder
  • Pricing Type: CPM
  • Spent: $43.09
  • Profit: $247.23
  • ROI: around 474.42%
Case Study: 40% ROI with localised dating offer using video slider

  • Campaign period: 28 May – 15 June 2020 (19 days)
  • Offer: Localised dating website
  • Ad format: Video Slider
  • GEO: Spain
  • Investment: $262.10
  • Total income: $369
  • Net profit: $107.01
  • Conversions: 123
  • ROI: 40.82%
Case Study: Dating In-house Offer on Push Traffic with a 75% ROI
  • Ad format: push traffic
  • Period: 03/11/2021 – 03/22/2021
  • Affiliate program: Affmy
  • Offers: LookAWoman, DateMinx, JoinTheDating, MilfNearMe
  • Spent: $1721
  • Received: $3022.4
  • Income: $1301.4
  • ROI: 75.62%
Utilities Vertical Case Studies
Case Study: $427 Profit Running a VPN Offer With the US Traffic
  • Traffic type: SocialBar CPC by Adsterra
  • CPA Network: Adsterra CPA Network
  • Offer: All traffic VPN
  • Time period: June 14–20
  • GEO: US
  • Spent: $347.76
  • Income: $775.20
  • Profit: $427.44
  • ROI: 123%
Case Study: +731% Profit with Zeydoo SM App Offer
  • Dates: 08 December 2023 – 05 January 2024
  • GEOs: multi-GEO
  • Traffic source: Banners on the website
  • Amount Spent: $0
  • Profit: $117.16
  • Pricing model: CPI (cost-per-install)
  • Rates: $1,7 – $0,02
  • Platform: Android
Case Study: 146% ROI from Simple mVAS Offer in Tier 3 GEOs
  • Offer Type/Goal: Mobile content subscriptions/mVAS
  • GEO: Tier 3 countries
  • Ad Format: Push notifications
  • Traffic Source: Primarily PropellerAds
  • Revenue: $837.36
  • Spent: $340
  • Profit: $497.21
  • ROI: 146.28%
Case Study: 144% ROI on a Utility (Antivirus) Offer with Popunder Traffic
  • Traffic type: Popunder by Adsterra.com
  • Offer: Mainstream Antivirus
  • Time period: March 01–07
  • GEO: BR
  • Spent: $74.79
  • Income: $182.82
  • Profit: $108.03
  • ROI: 144%