Self-Service and Managed Option AvailableWhether you prefer to manage your campaigns on your own or you’re more comfortable with having someone else manage them for you, you can do so in HilltopAds.
The network offers both self-service and managed ad services to valued advertisers. With the latter, your assigned account manager will take care of your campaigns for you.
Auto-OptimizationHilltopAds offers a special feature that automatically optimizes your advertising campaigns. Campaigns are automatically optimized based on predefined criteria.
In-House Security and Anti-Fraud SystemHilltopAds’ In-House Security and Anti-Fraud System is top of the line. With it, advertisers can be confident that their ad campaigns are running with minimal bot and fraud traffic.
Its system works by constantly monitoring for fraudulent activity, automatically filtering out bot traffic and views coming from suspected click farms. Combined with the AdsExplorer tool, the platform can prevent the display of malicious ads, thereby ensuring immediate ad control and audience protection. This ensures that the ads are not only effective but also safe from fraudsters.
Tracker IntegrationIf you are using third-party tracking platforms to monitor your campaigns (as you should), you’d be happy to know that HilltopAds integrates with the leading trackers of today.
This includes Voluum, BeMob, RedTrack, Binom, AdsBridge, Keitaro, AppsFlyer, and PeerClick.
Estimation ToolTo help its advertisers estimate their campaign’s results, HilltopAds has an Estimation Tool available in the dashboard. Just select your ad format, traffic channels, browser, OS, and geo, and you’ll be able to see how much traffic you can expect to receive. The data displayed is based on the previous day’s stats.
RTB OptionIf you’re a media buyer purchasing ad impressions in bulk, HilltopAds has an RTB (Real-Time Bidding system) option available. This allows you to buy ad space in real-time, giving you more control over your media buying activities.
To use this feature, reach out to your account manager, and they will set everything up for you.
Real-Time ReportingHilltopAds‘ reporting system is pretty standard. With it, you’ll be able to track your campaigns’ progress in real-time, so you can make necessary changes on the fly. This is especially useful for optimizing your campaigns for better results.
User-Friendly and Multilingual DashboardThe HilltopAds dashboard is designed with the user in mind. Everything is laid out in an intuitive way, so you can easily find what you’re looking for.
Another great feature that other platforms don’t prioritize is the ability to change the platform language to a different one. You can change the language of the platform to any of the following:
- Portuguese, Chinese, Spanish, Russian, Indian, German, English